The central focus of Bettie Page Fitness is a series of body-positive workout videos inspired by the Queen of Pinups and designed and led by mind-body health expert Tori Rodriguez. When Tori noticed that many of Bettie’s modeling poses resemble exercise moves and learned that Bettie was indeed a lifelong fitness enthusiast, she got the idea to create workouts based on Bettie’s poses and informed by her incredible strength, balance, and posture.
It’s obvious that Bettie appreciated her body and enjoyed moving it, and Bettie Page Fitness aims to help viewers tap Bettie’s inner and outer strength as motivation to enhance those qualities in themselves.
The workouts are inspired by Bettie’s spirit and physique – not for purpose of looking like her, but for embodying her courage, joy, vibrancy, and confidence. Bettie clearly had a beautiful body, but beyond that, she was extremely fit and healthy in her pinup days (she was known to work out regularly), with what fitness lovers know to be the all-important strong core that has been proven essential to good health and safe movement.
The Bettie Page Fitness workouts emphasize her excellent posture – of which there are numerous mental and physical health benefits. You can see in Bettie’s photos that she’s always lifted, energetic, strong, and centered – and those qualities aren’t limited to specific poses or body types.
The Bettie Page Fitness workouts are infused with those elements, in addition to incorporating many of her actual poses and translating them into exercise moves. To maintain the body positivity vibe that Bettie represents to fans (and which is important to Tori as a body-based psychotherapist, health expert, and activist), the workouts emphasize those qualities over appearance-based goals.
For example, rather than going for a “tiny waist,” which just isn’t possible for many body types (not to mention that it represents diet culture BS and oppressive beauty ideals), the focus is on the health benefits of overall physical fitness, good posture and form, and core strength. Along these lines, Tori offers valuable mind-body tips that viewers can carry into the rest of their lives and fitness adventures.
The first DVD in the series, Bettie Page Fitness: Total Body Strength & Cardio, is the first body-positive fitness video ever released on the market! It debuted in the summer of 2015 and got an updated design in 2020. The second DVD, Bettie Page Yoga, was released in December 2016. (The third one is currently in development!) Both DVDs, digital videos, and lots of other Bettielicious, bopo goodies are available for purchase by clicking the button below.
As a company firmly rooted in intersectional feminism – and deeply informed by expertise in mental health, medicine, and public health – social justice and inclusivity are critically important to us. We recognize that health does not occur in a vacuum, and individual wellness and fitness are influenced by countless factors besides personal choice and ability – like social determinants of health, for example.
For that reason, we seek to shine light on issues affecting accessibility to health-promoting behaviors and resources, including racism, misogyny, homophobia and transphobia, mental health stigma, ableism, fatphobia, size discrimination, weight stigma, and more, and to advocate for people affected by these issues.
And although we support people in their health journeys and hope to provide tools and encouragement to facilitate those endeavors, we oppose healthism and shaming anyone about their health-related choices.
In addition, we know that optimal personal health isn’t possible without collective health, and we seek to nourish individuals and communities so that we can all be supported in the pursuit of our goals for fitness and otherwise.♥
